{"id":13094,"date":"2023-05-08T11:05:57","date_gmt":"2023-05-08T04:05:57","guid":{"rendered":"https:\/\/gcloudvn.com\/?p=13094"},"modified":"2024-11-06T14:54:55","modified_gmt":"2024-11-06T07:54:55","slug":"recap-su-kien-customer-analytics-for-growth-marketing-with-google-cloud-platform","status":"publish","type":"post","link":"https:\/\/gcloudvn.com\/en\/kienthuc\/recap-su-kien-customer-analytics-for-growth-marketing-with-google-cloud-platform\/","title":{"rendered":"[RECAP] Event Customer Analytics for Growth Marketing with Google Cloud Platform"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Choosing a Marketing Analytics solution to suit business needs in terms of both goals and costs is a matter of concern today so that businesses can be proactive and master in their strategy. On April 25, 2023, <a href=\"https:\/\/gcloudvn.com\/en\/google-cloud-platform\/\">Google Cloud<\/a> in collaboration with Gimasys - Google Cloud Premiere Partner in Vietnam organized a seminar event with the theme &quot;Customer Analytics for Growth Marketing with Google Cloud Platform&quot;.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">According to McKinsey&#039;s survey of <\/span><i><span style=\"font-weight: 400;\">\u201cWhy customer analytics matter\u201d<\/span><\/i><span style=\"font-weight: 400;\"> showed that: customer data analytics ranked fifth in importance among 13 marketing and sales areas, while in 2015 it was only eighth; This shows that data analytics plays a big role and it will continue to unleash its potential in helping businesses understand customer needs. Therefore, properly understanding and capturing customer data in the strategy development system is a must-have trend for businesses if they don&#039;t want to be left behind.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Through the event&quot;<\/span><b>Customer Analytics for Growth Marketing with Google Cloud Platform<\/b><span style=\"font-weight: 400;\">\u201c, the speakers brought a practical perspective on the application <\/span><b>Customer Analytics (Customer Analytics)<\/b><span style=\"font-weight: 400;\"> In enterprises, it is necessary to pay attention to important indicators, factors as well as conditions that are necessary for the enterprise to be able to deeply analyze and master the competition in the market.\u00a0<\/span><\/p>\n<p><strong><i>Some pictures from the event:<\/i><\/strong><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13098\" src=\"https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100849-scaled.jpg\" alt=\"[RECAP] Event Customer Analytics for Growth Marketing with Google Cloud Platform 4\" width=\"600\" height=\"400\" srcset=\"https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100849-scaled.jpg 2560w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100849-768x512.jpg 768w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100849-391x260.jpg 391w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100849-1536x1024.jpg 1536w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100849-2048x1365.jpg 2048w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100849-18x12.jpg 18w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13099\" src=\"https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100858-scaled.jpg\" alt=\"[RECAP] Event Customer Analytics for Growth Marketing with Google Cloud Platform 3\" width=\"600\" height=\"400\" srcset=\"https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100858-scaled.jpg 2560w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100858-768x512.jpg 768w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100858-391x260.jpg 391w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100858-1536x1024.jpg 1536w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100858-2048x1365.jpg 2048w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100858-18x12.jpg 18w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13100\" src=\"https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100958-scaled.jpg\" alt=\"[RECAP] Event Customer Analytics for Growth Marketing with Google Cloud Platform 2\" width=\"600\" height=\"400\" srcset=\"https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100958-scaled.jpg 2560w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100958-768x512.jpg 768w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100958-391x260.jpg 391w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100958-1536x1024.jpg 1536w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100958-2048x1365.jpg 2048w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK100958-18x12.jpg 18w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-13101\" src=\"https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK101021-scaled.jpg\" alt=\"[RECAP] Event Customer Analytics for Growth Marketing with Google Cloud Platform\" width=\"600\" height=\"400\" srcset=\"https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK101021-scaled.jpg 2560w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK101021-768x512.jpg 768w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK101021-391x260.jpg 391w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK101021-1536x1024.jpg 1536w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK101021-2048x1365.jpg 2048w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK101021-18x12.jpg 18w, https:\/\/gcloudvn.com\/wp-content\/uploads\/2023\/05\/DK101021-scaled-450x300.jpg 450w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">At the event, attendees were able to connect and exchange with speakers from Gimasys &amp; Google about the application of data analysis to gain practical customer insights, thereby implementing individual campaigns. effectively.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">With over 17 years of experience, <\/span><b>International Management System Integration Co., Ltd (Gimasys) <\/b><span style=\"font-weight: 400;\">has become a reliable and reputable partner for information technology projects, providing digital transformation solutions for businesses. In addition, Gimasys is also the leading partner of Google Cloud in Vietnam with the goal of providing a fast and effective working solution with a reasonable investment cost.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">If you need to consult on the application of Google Cloud solutions that are suitable for your specific needs, please contact:\u00a0<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Hotline:<\/strong> 0974 417 099<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Email:<\/strong> gcp@gimasys.com<\/span><\/li>\n<\/ul>\n<p style=\"text-align: right;\"><strong>Source: <a href=\"https:\/\/gcloudvn.com\/en\/\">Gimasys<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>L\u1ef1a ch\u1ecdn gi\u1ea3i ph\u00e1p Marketing Analytics \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u doanh nghi\u1ec7p c\u1ea3 v\u1ec1 m\u1ee5c ti\u00eau, chi ph\u00ed l\u00e0 b\u00e0i to\u00e1n \u0111\u00e1ng quan t\u00e2m hi\u1ec7n nay \u0111\u1ec3 doanh nghi\u1ec7p c\u00f3 th\u1ec3 ch\u1ee7 \u0111\u1ed9ng, l\u00e0m ch\u1ee7 trong chi\u1ebfn l\u01b0\u1ee3c&hellip;<\/p>","protected":false},"author":2,"featured_media":13101,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[189],"tags":[],"class_list":["post-13094","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-tuc-noi-bat","entry","has-media","sticky"],"_links":{"self":[{"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/posts\/13094","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/comments?post=13094"}],"version-history":[{"count":0,"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/posts\/13094\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/media\/13101"}],"wp:attachment":[{"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/media?parent=13094"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/categories?post=13094"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gcloudvn.com\/en\/wp-json\/wp\/v2\/tags?post=13094"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}