{"id":6817,"date":"2021-01-27T10:56:59","date_gmt":"2021-01-27T03:56:59","guid":{"rendered":"http:\/\/gcloudvn.wam.vn\/google-cloud-ho-tro-chuyen-doi-ky-thuat-so-dua-tren-api\/"},"modified":"2023-04-11T09:31:34","modified_gmt":"2023-04-11T02:31:34","slug":"google-cloud-ho-tro-chuyen-doi-ky-thuat-so-dua-tren-api","status":"publish","type":"post","link":"https:\/\/gcloudvn.com\/en\/kienthuc\/google-cloud-ho-tro-chuyen-doi-ky-thuat-so-dua-tren-api\/","title":{"rendered":"Google Cloud supports API-based digital transformation"},"content":{"rendered":"

2020 was a challenging year for many organizations as they faced challenges <\/span>sudden changes in behavior<\/span><\/a> consumer and market dynamics. The shift to digital channels is nothing new, and even in 2019, digital was the preferred choice for trade and collaboration across many industries \u2014 but amid the global pandemic, digital channels This has become the first and only choice for many businesses. Preference gave way to necessity almost overnight.<\/span><\/p>\n

According to Adobe Analytics, Black Friday 2020 shopping saw growth<\/span> 22%<\/span> and <\/span>Cyber Monday<\/span> increase <\/span>15,1%<\/span> compared to 2019. More importantly, this will be a long-term change. According to <\/span>McKinsey<\/span>, more than 60% customers changed their shopping behavior in 2020.<\/span><\/p>\n

With in-person and brick-and-mortar operations disrupted across much of the world, the trends of the past year mean that more than ever, a business's ability to operate relies on its ability to insert itself into digital channels. digital and engage with customers in new ways. APIs are the foundational mechanism powering these digital interactions, and as a result, API management has become a more urgent capability for many companies as they navigate the impacts of COVID-19.<\/span><\/p>\n

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